PRIVACY POLICY

PRIVACY AND COOKIE POLICY

This privacy policy sets out how we use and protect any information that you give us when you use this website.

We are committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy policy.

We may change this policy from time to time by updating this page. This policy is effective from 07 December 2021.

Please read this privacy policy carefully as it contains important information on who we are and how and why we collect, store, use and share any information relating to you (your personal data). It also explains your rights in relation to your personal data and how to contact us or a relevant regulator in the event you have a complaint.

We collect, use and are responsible for certain personal data about you. When we do so we are subject to the UK General Data Protection Regulation (‘UK GDPR’). We are also subject to the EU General Data Protection Regulation (‘EU GDPR’) in relation to goods and services we offer to individuals and any of our business activities in the European Economic Area (‘EEA’).

Given the nature of our website, we do not expect to collect the personal data of anyone under 16 years of age. If you are aware that any personal data of anyone under 16 years of age has been shared with our website, please let us know so that we can delete that data

WHO WE ARE

We are PFW Label Solutions Ltd, a company registered in England & Wales with number 13599665 and its registered office at Unit 5 Millbuck Way, Springvale Industrial Estate, Sandbach, Cheshire, England CW11 3GQ (‘we’, ‘us’, ‘our’, ‘PFW Labels’).

You can find our contact details in the section headed How to contact us.

WHAT THIS POLICY APPLIES TO

Throughout our website, we may link to other websites owned and operated by us and certain trusted third parties to make additional products and services available to you. Those other third party websites may also gather information about you in accordance with their own separate privacy policies. For privacy information relating to these other third party websites, please consult their privacy policies as appropriate.

WHAT WE COLLECT

We may collect the following information:

  • name, address, job title, contact information including email address and telephone number;
  • demographic information such as postcode, preferences and interests;
  • other information relevant to customer surveys and/or offers;
  • information to check your identity, e.g. date of birth;
  • your billing information, transaction and payment card or other payment method information;
  • bank account and payment details;
  • your account details, such as username and login details;
  • your activities on, and use of, our website;
  • your contact history, purchase history and saved items;
  • your responses to surveys, competitions and promotions

 

If you do not provide the personal data we ask for where it is indicated to be ‘required’ at the point of collection (such as when you open an account with us), it may delay or prevent us from providing products and services to you.

We collect and use this personal data for the purposes described in the section below.

WHAT WE DO WITH THE INFORMATION WE GATHER

Under data protection law, we can only use your personal data if we have a proper reason, such as:

  • where you have given consent;
  • to comply with our legal and regulatory obligations;
  • for the performance of a contract with you or to take steps at your request before entering into a contract, or
  • for our legitimate interests or those of a third party.

 

A legitimate interest is when we have a business or commercial reason to use your information, so long as this is not overridden by your own rights and interests.

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • internal record keeping;
  • creating and managing your account with us;
  • conducting checks to identify you and verify your identity or to help us prevent and detect fraud;
  • to enforce legal rights or defend or undertake legal proceedings;
  • retaining and evaluating the information on your recent visits to our website and how you move around different sections of our website for analytics purposes to understand how people use our website so that we can make it more intuitive or to check our website is working as intended;
  • communications with you not related to marketing, including about changes to our terms or policies or changes to the products and/or services or other important notices;
  • protecting the security of systems and data;
  • statistical analysis to help us manage our business;
  • disclosures and other activities necessary to comply with legal and regulatory obligations that apply to our business;
  • we may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided;
  • marketing services to our existing and former customers;
  • external audits and quality checks;
  • we may also use your information to send you updates by email, phone or mail;
  • we may use the information to customise the website and its content according to your interests;
  • we may need to share your personal data with members of our group and third parties in connection with a significant corporate transaction or restructuring.

 

You have the right to opt-out of receiving marketing communications at any time. You can do so by contacting us via email at sales@pfwlabels.com or at our registered office set out in the section headed How to contact us.

SECURITY

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online. We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.

WHO WE SHARE YOUR PERSONAL DATA WITH

We routinely share personal data with:

  • third parties we use to help deliver our products and/or services to you, such as payment service providers, warehouses and delivery companies; and
  • other third parties we use to help us run our business, for example, marketing agencies or website hosts and website analytics providers.

 

We or the third parties mentioned above may occasionally also need to share personal data with:

  • external auditors, for example in relation to the audit of our accounts, in which case the recipient of the information will be bound by confidentiality obligations;
  • professional advisors (such as lawyers and other advisors), in which case the recipient of the information will be bound by confidentiality obligations;
  • law enforcement agencies, courts, tribunals and regulatory bodies to comply with our legal and regulatory obligations; and
  • other parties in connection with a significant corporate transaction or restructuring, including a merger, acquisition, asset sale, initial public offering or in the event of our insolvency — usually, information will be anonymised but this may not always be possible, however, the recipient of the information will be bound by confidentiality obligations.

 

HOW LONG YOUR PERSONAL WILL BE KEPT

We will not keep your personal data for longer than we need it for the purpose for which it is used. Different retention periods apply for different types of personal data. Further details on this are available upon request by emailing us at sales@pfwlabels.com.

TRANSFERRING YOUR PERSONAL DATA OUT OF THE UK AND EEA

The EEA, UK and other countries outside the EEA and the UK have differing data protection laws, some of which may provide lower levels of protection of privacy.

It is sometimes necessary for us to share your personal data with countries outside the UK and EEA. In those cases we will comply with applicable UK and EEA laws designed to ensure the privacy of your personal data.

As we are based in the UK we will also transfer your personal data from the EEA to the UK.

We will also ensure all protections required by applicable UK and EEA laws are in place before transferring personal data to any organisation or body (or its subordinate bodies) governed by public international law or set up by, or on the basis of, an agreement between two or more countries (international organisations).

Under data protection laws, we can only transfer your personal data to a country outside the UK/EEA or to an international organisation where:

  • in the case of transfers subject to UK data protection law, the UK government has decided the particular country ensures an adequate level of protection of personal data (known as an ‘adequacy regulation’) further to Article 45 of the UK GDPR,
  • in the case of transfers subject to EEA data protection laws, the European Commission has decided that the particular country ensures an adequate level of protection of personal data (known as an ‘adequacy decision’) further to Article 45 of the EU GDPR.
  • there are appropriate safeguards in place, together with enforceable rights and effective legal remedies for you, or
  • a specific exception applies under relevant data protection law.

 

Where we transfer your personal data outside the UK we do so on the basis of an adequacy regulation or (where such is not available) legally-approved standard data protection clauses recognised or issued further to Article 46(2) of the UK GDPR. In the event we cannot or choose not to continue to rely on either of those mechanisms at any time we will not transfer your personal data outside the UK unless we can do so on the basis of an alternative mechanism or exception provided by UK data protection law.

YOUR RIGHTS

You generally have the following rights, which you can usually exercise free of charge:

Privacy Policy

For further information on each of these rights, including the circumstances in which they apply and circumstances in which they do not apply, please contact us.

If you would like to exercise any of these rights, email, call or write to us. When contacting us, please provide enough information to identify yourself and any additional identity information we may reasonably request from you, and let us know what right you want to exercise and the information to with your request relates.

HOW WE USE COOKIES

A cookie is a small file that asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

If you disable cookies you may be able to continue browsing all of our websites, however, some of the cookies we use may be essential for the website to operate and some features may, therefore, not be available to you. Unless you have adjusted your browser settings so that it will refuse cookies, our system will issue cookies as soon as you visit our website.

COOKIES WE USE

Please contact us on the contact information below & we shall be very happy to provide details of the cookies we use.

LINKS TO OTHER WEBSITES

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

CONTROLLING YOUR PERSONAL INFORMATION

You may choose to restrict the collection or use of your personal information in the following ways:

  • whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes; and
  • if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at sales@pfwlabels.com.

 

CHANGES TO THIS PRIVACY POLICY

We may change this privacy policy from time to time — when we make significant changes we will take steps to inform you, for example via a prominent link to a description of those changes on our website.

HOW TO COMPLAIN

Please contact us if you have any query or concern about our use of your information. We hope we will be able to resolve any issues you may have. You also have the right to lodge a complaint with:

  • the Information Commissioner in the UK, and
  • a relevant data protection supervisory authority in the EEA state of your habitual residence, place of work or of an alleged infringement of data protection laws in the EEA

 

The UK’s Information Commissioner may be contacted at https://ico.org.uk/make-a-complaint or by telephone: 0303 123 1113.

HOW TO CONTACT US

You can contact us by post, email or telephone if you have any questions about this privacy policy or the information we hold about you, to exercise a right under data protection law or to make a complaint.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the below address. We will promptly correct any information found to be incorrect.

Our contact details are below:

FAO Paul Fellows
PFW Label Solutions Ltd
Millbuck Way
Springvale Industrial Estate
SANDBACH
Cheshire
CW11 3GQ
Tel: 01270 766566
sales@pfwlabels.com